Schneider
Schneider brings its reliable line of optical glass filters, which includes the Classic Soft, DigiCon (for a lighter contrast cine look with digital cameras), polarizers, NDs, attenuators, color correctors, enhancers, and True Cut IR (for richer blacks with CMOS sensor cameras). Their newest filter outfit is the Landscape Control Kit, with a filter holder that attaches to the lens front and can hold two Schneider filters (4x4 and/or 4x5.65 sizes). The kit comes with ND .6 Soft Edge Grad.

Cam Caddie is a low-cost stabilizing handle for lightweight still, DV and DSLR cameras. It dampens movement and emulates jib arm or camera stabilizer moves for application in a variety of situations, from sports to weddings to corporate productions.

Also on hand is the Century brand of add-on lenses, which includes a number of wide-angle adapters, wide-angle converters, fisheye adapters, tele-converters and achromatic diopters for many popular cameras. Also, Century filters specifically selected for DV/HDV/HD/DSLR cinematography.

Zeiss
The optics company brings a great variety of cine and DSLR lenses. Scheduled to appear are the CPU-controlled Zeiss ZF.2 and high-end ZE Planar DSLR lenses. The Zeiss CP.2 lenses make up the second generation of compact primes for digital and film cameras, delivering greater flexibility by introducing interchangeable mounts that allow the lenses to be used with a wide range of cameras, from traditional cine to DSLR systems. The CP.2 Makro–Planar T2.1/50 will also be on hand in PL and EF mount versions, as well as the Zeiss Light Weight Zoom LWZ.2, with its interchangeable mounts (PL, EF and F) for traditional cine cameras and DSLRs.

Canon
Introduced at NAB, the XF305 and XF300 are Canon’s first professional camcorders to support file-based recording and take advantage of the  MPEG-2 4:2:2 50Mb/s MXF codec (Canon XF codec). The cameras support 24p (23.976), 30p (29.97), 60p (59.94), and an optional 25p/50i/50p (with upgrade). There are Slow and Fast Motion modes that allow the XF305 to record a different frame rate than the playback frame rate, resulting in either a fast- or slow-motion effect during playback. Both cameras feature three 1/3” 1920x1080 CMOS sensors, 4:2:2 color sampling, HDMI out, and an L-series lens with an 18x optical zoom, independent rings for focus, zoom and iris — complete with witness marks and end stops on the focus and zoom rings. Additional features vary between the two cameras, both of which will be on display.

Tiffen
Tiffen will unveil a slew of products at the show this year. First up are two new diffusion filters: Soft/FX Black Pro-Mist and Black Glimmer. The first is a combination of the existing Soft/FX filter and Black Pro-Mist filter and provides a wide range of diffusion while toning down excessive sharpness and creating a soft pastel effect. Designed for HD cameras, the Black Glimmer Digital Diffusion/FX filter maintains sharpness, softens detail, brightens skin tones and adds a mild glow and silky transition to highlights. Both filters are available in 4x4 and 4x5.650.

The Pro-V line of Domke pro-video bags are made of heavyweight, water-resistant cotton canvas and rugged ballistic nylon. They offer a combination of traditional Domke features as well as additional storage and heavy padding to protect your video equipment.

The Steadicam Zephyr features a host of “future proof” features that make it a versatile and adaptable tool: a 20 lb. payload capacity, tool-free adjustable iso-elastic arm, telescopic carbon fiber post, and dual axis vernier adjustable stage. Zephyr ships with a 7", 16:9/4:3 composite NTSC/PAL LCD monitor, or optional 7" 16:9/4:3 HD/composite LCD monitor.

And Much more...
The footage library Shutterstock is home to more than 12 million photos and tens of thousands of video clips that can be downloaded in a variety of formats and can be used royalty-free, forever. Class on Demand offers in-depth training materials covering the creative and media industry, with a wide selection of tutorials conducted by industry experts. American Cinematographer magazine will promote its Friends of the ASC membership, which offers benefits like the Clubhouse Rewards card, early invitations and discounted admission to select ASC events, and exclusive online content. At the Digital Cinema Society’s booth, attendees can register for membership, which includes a monthly e-newsletter, admission to educational presentations, and access to online news feeds and streaming coverage of past events.

You'll find a the most up-to-date roster of Digital Video Expo show floor exhibitors, association partners and media supporters right here and here.

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